Analytics

‘Unethical’ Junk Food Packaging Manipulates Children Into Craving Sweets

The Guardian reports that food companies are using bright colours and cartoon characters in an “unethical” effort to manipulate children into wanting the sweets and crisps they make.
‘Unethical’ Junk Food Packaging Manipulates Children Into Craving Sweets
Bite Back, a campaign group that is part of the chef Jamie Oliver’s empire, asked nutrition experts to analyse 262 sweet food products sold in the UK with packaging likely to appeal to children made by the 10 biggest food companies. Oliver has accused food manufacturers of deliberately using packaging that is designed to “capture young minds” in order to... ...

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